Be Indian, Be Fashionable

We like to do whatever is in fashion. We wear strategically-torn jeans because that is a happening thing to do. We wear beaded anklets because a daily soap popularises it. We go to a temple before exams because everyone assures God will help us.

 

 It is just simpler to do what everyone else is doing. We feel rich and we feel accepted. Come to think of it, it is now fashionable to be rich. Therefore we are in a blind hurry to make money. A big car and an over sized LCD are supposed to make you happy. Like the cola that we buy, hoping that just as it does for all those people in the ad, the fizz drink will add fizz to our lives too.

 

The fashionable people of the world are proud of their country. So, we want to be proud of ours too. But the thought is alien to us. We have been brought up on sarcasm and chalta hai.

 

Is it possible to consciously dictate fashion trends?
We need icons, many of them, in diverse fields to tell us that it is fashionable to be proud of our country.

 

The advertisements we make
The articles we write
The slogans we shout
The headlines we print
And the lessons we teach in schools … must make it fashionable to do the right thing

 

Spread the word.

 

Being a fashionable Indian is

• to be kind and gentle.
• to be well dressed and soft spoken.
• to be patriotic and responsible.

Spread the word.
In India it is fashionable to be honest.
We do not sell defective stuff.
Be Indian, be fashionable.

Hercule Poirot and Mint taught me about life. Read on.